SSR sales?
SSR sales?
All these GTO posts have made me wonder about the SSR. Ive only seen one on the road to date, and most dealerships have quite a few sitting around. Im guessing it was a flop?
Which is really interesting because SSR for many on this site is too retro, yet is selling well. It's also even more freaking heavy than the GTO and has less HP also. It is an image vehicle. Similar to T-Bird more so than the GTO comparison someone else was trying to make on this forum. I have no doubts it will do very well for at least two years.
Here's what the AUTOEXTREMIST says:
GM, Chevrolet. It's "Lesson Week" for GM, apparently. Fresh off the slow-selling GTO story, there's trouble with the leading show horse of Chevrolet's "American Revolution." Though targeted for a lower volume than the Pontiac GTO, the Chevrolet SSR hot-rod retro truck is not selling very well at all. Plagued by production delays early on, the SSR suffers from a different problem than the GTO. Oh, it certainly looks and sounds the part, alright, but when you stand on the gas - it doesn't deliver. It's overweight and underpowered, and for an alleged icon-in-training, that's a less-than-ideal combination. In short, the SSR is the automotive equivalent of "All Hat, No Cattle." There's a big dose of extra horsepower on the way for the SSR in '05, but in the meantime dealers are staring out the window at them wondering what the hell happened. Hopefully, GM learned another lesson with the SSR - and that is that there's a big difference between a drop-dead gorgeous concept and a production execution that actually delivers on what's promised. Showing an SSR doing 180s in a fancy, big-buck TV commercial is one thing, but when the reality of the driving experience doesn't match the hype - all you're left with is yet another blown opportunity. And no car company can afford too many of those in this day and age.
GM, Chevrolet. It's "Lesson Week" for GM, apparently. Fresh off the slow-selling GTO story, there's trouble with the leading show horse of Chevrolet's "American Revolution." Though targeted for a lower volume than the Pontiac GTO, the Chevrolet SSR hot-rod retro truck is not selling very well at all. Plagued by production delays early on, the SSR suffers from a different problem than the GTO. Oh, it certainly looks and sounds the part, alright, but when you stand on the gas - it doesn't deliver. It's overweight and underpowered, and for an alleged icon-in-training, that's a less-than-ideal combination. In short, the SSR is the automotive equivalent of "All Hat, No Cattle." There's a big dose of extra horsepower on the way for the SSR in '05, but in the meantime dealers are staring out the window at them wondering what the hell happened. Hopefully, GM learned another lesson with the SSR - and that is that there's a big difference between a drop-dead gorgeous concept and a production execution that actually delivers on what's promised. Showing an SSR doing 180s in a fancy, big-buck TV commercial is one thing, but when the reality of the driving experience doesn't match the hype - all you're left with is yet another blown opportunity. And no car company can afford too many of those in this day and age.
Originally posted by Z284ever
Here's what the AUTOEXTREMIST says:
GM, Chevrolet. It's "Lesson Week" for GM, apparently. Fresh off the slow-selling GTO story, there's trouble with the leading show horse of Chevrolet's "American Revolution." Though targeted for a lower volume than the Pontiac GTO, the Chevrolet SSR hot-rod retro truck is not selling very well at all. Plagued by production delays early on, the SSR suffers from a different problem than the GTO. Oh, it certainly looks and sounds the part, alright, but when you stand on the gas - it doesn't deliver. It's overweight and underpowered, and for an alleged icon-in-training, that's a less-than-ideal combination. In short, the SSR is the automotive equivalent of "All Hat, No Cattle." There's a big dose of extra horsepower on the way for the SSR in '05, but in the meantime dealers are staring out the window at them wondering what the hell happened. Hopefully, GM learned another lesson with the SSR - and that is that there's a big difference between a drop-dead gorgeous concept and a production execution that actually delivers on what's promised. Showing an SSR doing 180s in a fancy, big-buck TV commercial is one thing, but when the reality of the driving experience doesn't match the hype - all you're left with is yet another blown opportunity. And no car company can afford too many of those in this day and age.
Here's what the AUTOEXTREMIST says:
GM, Chevrolet. It's "Lesson Week" for GM, apparently. Fresh off the slow-selling GTO story, there's trouble with the leading show horse of Chevrolet's "American Revolution." Though targeted for a lower volume than the Pontiac GTO, the Chevrolet SSR hot-rod retro truck is not selling very well at all. Plagued by production delays early on, the SSR suffers from a different problem than the GTO. Oh, it certainly looks and sounds the part, alright, but when you stand on the gas - it doesn't deliver. It's overweight and underpowered, and for an alleged icon-in-training, that's a less-than-ideal combination. In short, the SSR is the automotive equivalent of "All Hat, No Cattle." There's a big dose of extra horsepower on the way for the SSR in '05, but in the meantime dealers are staring out the window at them wondering what the hell happened. Hopefully, GM learned another lesson with the SSR - and that is that there's a big difference between a drop-dead gorgeous concept and a production execution that actually delivers on what's promised. Showing an SSR doing 180s in a fancy, big-buck TV commercial is one thing, but when the reality of the driving experience doesn't match the hype - all you're left with is yet another blown opportunity. And no car company can afford too many of those in this day and age.
I read an article a few weeks ago saying that Dealers can't keep SSRs on the lot. I've actually seen more SSRs on the road than GTOs. GM sold 1,087 SSRs in March so at that rate they will meet sales goals easy. Edmunds.com says that the avg SSR is selling for $1000 over MSRP.
Originally posted by Z28x
They are Hot sellers,and are out selling the GTO and are so hard to get they are selling at over MSRP. Chevy is on target to meet its goal of selling 10,000-14,000 a year.
They are Hot sellers,and are out selling the GTO and are so hard to get they are selling at over MSRP. Chevy is on target to meet its goal of selling 10,000-14,000 a year.
Originally posted by Z284ever
Here's what the AUTOEXTREMIST says:
GM, Chevrolet. It's "Lesson Week" for GM, apparently. Fresh off the slow-selling GTO story, there's trouble with the leading show horse of Chevrolet's "American Revolution." Though targeted for a lower volume than the Pontiac GTO, the Chevrolet SSR hot-rod retro truck is not selling very well at all. Plagued by production delays early on, the SSR suffers from a different problem than the GTO. Oh, it certainly looks and sounds the part, alright, but when you stand on the gas - it doesn't deliver. It's overweight and underpowered, and for an alleged icon-in-training, that's a less-than-ideal combination. In short, the SSR is the automotive equivalent of "All Hat, No Cattle." There's a big dose of extra horsepower on the way for the SSR in '05, but in the meantime dealers are staring out the window at them wondering what the hell happened. Hopefully, GM learned another lesson with the SSR - and that is that there's a big difference between a drop-dead gorgeous concept and a production execution that actually delivers on what's promised. Showing an SSR doing 180s in a fancy, big-buck TV commercial is one thing, but when the reality of the driving experience doesn't match the hype - all you're left with is yet another blown opportunity. And no car company can afford too many of those in this day and age.
Here's what the AUTOEXTREMIST says:
GM, Chevrolet. It's "Lesson Week" for GM, apparently. Fresh off the slow-selling GTO story, there's trouble with the leading show horse of Chevrolet's "American Revolution." Though targeted for a lower volume than the Pontiac GTO, the Chevrolet SSR hot-rod retro truck is not selling very well at all. Plagued by production delays early on, the SSR suffers from a different problem than the GTO. Oh, it certainly looks and sounds the part, alright, but when you stand on the gas - it doesn't deliver. It's overweight and underpowered, and for an alleged icon-in-training, that's a less-than-ideal combination. In short, the SSR is the automotive equivalent of "All Hat, No Cattle." There's a big dose of extra horsepower on the way for the SSR in '05, but in the meantime dealers are staring out the window at them wondering what the hell happened. Hopefully, GM learned another lesson with the SSR - and that is that there's a big difference between a drop-dead gorgeous concept and a production execution that actually delivers on what's promised. Showing an SSR doing 180s in a fancy, big-buck TV commercial is one thing, but when the reality of the driving experience doesn't match the hype - all you're left with is yet another blown opportunity. And no car company can afford too many of those in this day and age.
According to www.autonews.com, the SSR had sold 7006 units from Jan 1, 2004 to May 22, 2004. Whether that is good or bad is dependent upon who you talk to, I suppose.
BTW...I've seen half a dozen SSRs, but still not a single GTO. Then again, I might have seen a GTO or two but just didn't recognize it for what it was (not a problem one will have with the SSR).
Originally posted by Darth Xed
I've seen 3 SSR's and 3 GTO's...
Keep in mind that SSR's have been available a full model year longer too....
I've seen 3 SSR's and 3 GTO's...
Keep in mind that SSR's have been available a full model year longer too....
Originally posted by Big Als Z
what? SSR's are new in 04, as is the GTO? I have seen more SSR's then GTO's. Hell, ive seen more Aveo's then GTO's. 7k units half way through the year on a projected total of 14k? Sounds right to me. Next year they get more POWER!!! and a 6spd.
what? SSR's are new in 04, as is the GTO? I have seen more SSR's then GTO's. Hell, ive seen more Aveo's then GTO's. 7k units half way through the year on a projected total of 14k? Sounds right to me. Next year they get more POWER!!! and a 6spd.
GTO started with MY2004. That is one year of production.
Not real complicated.
Originally posted by Darth Xed
SSR's started with MY2003. Add MY2003 to MY2004 and you have 2 years of production.
GTO started with MY2004. That is one year of production.
Not real complicated.
SSR's started with MY2003. Add MY2003 to MY2004 and you have 2 years of production.
GTO started with MY2004. That is one year of production.
Not real complicated.
Dealers in Albany, NY didn't get SSRs until Sept. 03, GTO came to town around Dec. 03
Originally posted by Z28x
The 2003 Model year for the SSR was very short, less than 1000 units I beleive.
Dealers in Albany, NY didn't get SSRs until Sept. 03, GTO came to town around Dec. 03
The 2003 Model year for the SSR was very short, less than 1000 units I beleive.
Dealers in Albany, NY didn't get SSRs until Sept. 03, GTO came to town around Dec. 03
My point, however, was more along the lines that there are two model years, and that much more time to actually see an SSR on the road than a GTO....
As for Sept of 03 for getting SSR's in a showroom... that seems a little late. Regular SSR production started int he summer of 2003... this does not count the 25 ":Signature Series" models that were sold.
Last edited by Darth Xed; May 26, 2004 at 03:29 PM.
Originally posted by Darth Xed
As for Sept of 03 for getting SSR's in a showroom... that seems a little late. Regular SSR production started int he summer of 2003... this does not count the 25 ":Signature Series" models that were sold.
As for Sept of 03 for getting SSR's in a showroom... that seems a little late. Regular SSR production started int he summer of 2003... this does not count the 25 ":Signature Series" models that were sold.


