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Good read on Bryan Nesbitt

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Old Aug 14, 2004 | 12:54 AM
  #1  
Z284ever's Avatar
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Good read on Bryan Nesbitt

http://wardsauto.com/ar/auto_gms_nes...akes/index.htm

He likes Malibu's styling as much as we do.........
Old Aug 14, 2004 | 01:23 AM
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Re: Good read on Bryan Nesbitt

Disappointing Malibu?

<---Happy, plesantly surprised, 2004 Malibu Maxx owner
Old Aug 14, 2004 | 09:00 AM
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Re: Good read on Bryan Nesbitt

Hey, Bryan tells it how it is. I've had the pleasure of having a couple of conversations with him...and I have found him refreshingly devoid of the "corporate politically correct -speak"....that so many people communicate in at GM.

GM Europe needs a guy like him....I just wish Chevy still had him though.

BTW....wouldn't you be alittle worried about GM design, if he had good things to say about Malibu's styling?

Last edited by Z284ever; Aug 14, 2004 at 09:02 AM.
Old Aug 14, 2004 | 10:58 AM
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Re: Good read on Bryan Nesbitt

ahhh NO! I DO like the style of the Malibu, hence why I got one.
Old Aug 14, 2004 | 11:25 AM
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Re: Good read on Bryan Nesbitt

It's funny how "stylists" use terms like "bandwidth" in relation to design...
Old Aug 14, 2004 | 02:07 PM
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Re: Good read on Bryan Nesbitt

This quote by Nesbitt gives me hope for Saab's future.


“To keep Saab relevant, the brand needs to be the alternative choice, not following the herd,” he says. “A value alternative to the safe, monotonous (meaning German) premium brands.”
Old Aug 14, 2004 | 10:21 PM
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Re: Good read on Bryan Nesbitt

I think that whole interview gave me hope for GM's styling future. I like the new Malibu but its styling is a little too bland IMO. I didnt know that it was a car totally done under the old GM. That gives me hope. Most bread and butter cars done under the old GM=crap in my mind. Not all of them, but most.
Old Aug 14, 2004 | 11:47 PM
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Re: Good read on Bryan Nesbitt

GM and Ford are both guilty of the practice: Take everything that’s successful on a model such as America’s best-selling Toyota Camry, and do a Chevy (or Ford) version – except it needs to be cheaper to make. Inevitably, by the time models such as the new Chevy Malibu (signed off before Lutz arrived) reach showrooms, Toyota Motor Corp. launches the successor Camry and tops the model just copied.
This is why Malibu looks the way it does. It was done on purpose. GM benchmarked the previous boring Camry.

I remember reading an interview with a GM rep, right before the Malibu was released. He said that their research showed that buyers were looking for boring and characterless styling (ie., like Camry). He even went so far to say that these same buyers would find good looking sheetmetal embarrassing.
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