Click the smilie for price and specs.

 

MSRP of 45k, and Tator's dodge selling them for 42k. That's still a lot of money, but that isn't bad at all.

 

What I find funny is that the Silverado SS's MSRP is only 3 grand less.

 

Holy crap....bye bye Silverado SS

 

Those trucks are HOT!!

Price isn't too bad for what you get.
You can't buy a 400HP car for what this 500HP truck costs.

 

I'm impressed, I thought the truck would cost more. Obviously, this is more proof that with the Silverado SS, Chevy just doesnt get it.

 

Don't be so sure. Want to see which one makes more of a profit? The Silverado will be higher volume, and it is using mostly volume parts (compare the cost of the Viper V10 to the 6.0 H.O.). As an image/halo vehicle, sure the SRT-10 is cooler, but from the standpoint of making money, the SS isn't necessarily a bad idea. I've ridden in the SRT-10, and it is very extreme. The SS could easily be a daily driver for a lot of people...

 

AND you're getting to do the shifting yourself!

I wonder what quantities it's being produced in versus Lightning and Silverado SS. Make's the Chevy competition seem even more overpriced. Maybe we'll see something from GMPD...

It's nice and a good value comparably, but for that price I'd be looking Vette or used Viper!

 

But what you need to understand is that we are the customer, not the shareholder. Sorry, but I don't care how much profit GM makes on this truck. I care about bang for the buck...

 

I think what 96 Camaro B4C is trying to say is GM does get it! And get their cash they will. Ya have to understand the idea of selling a product to a board of directors to get the cash to build your product. Its a lot like trying to get cash from your parents to build a half-pipe in the backyard! Ya really have to be creative with your idea and make it seem as if they are going to get the most benefit from this. You know that the program mngr for the Silverado SS knows the truck is nowhare close in performance to a Lightning or Ram SRT but he also knows that while the hp-crazy people and the car mags will love for a 500hp Silverado SS that can take on the rivals. The GM Strategy Board may not find that quite so appealing. What they find appealing is the the Silverado SS's sales and bottom line to GM, not to performance enthusiasts. However who's to say if sales of the SS are good then the next time the board may be a little more willing to give the program cash, and with it the potential for faster trucks from GM.

 

Everything you said makes total sense to me. But how did the Ford and Dodge Stategy boards give a go to their hi-po trucks? I mean their goals of making money can't be too different than GM. I still cant understand if they can bild a truck for their enthusiasts why can't the largest auto maker in the world? You'd think with all the shared parts a low production hi-po Silverado SS could work for GM.

 

Good observation. I think things are coming around, though. A few years ago, something like the CTS-V would have been shot down immediately. Today it gets the go, and the backing to do it right through the performance group. While I think these trucks are pretty dumb in concept, if the Lightning and SRT-10 do well in the market (and generate enough positive buzz as image vehicles - something that is probably impossible to quantify), it is quite likely that we could see some more extreme performance trucks ( ) in the future.

 

Wow........I really though they would cost a whole lot more.
I expected something in the neighborhood of the Viper's price.
It's got all the parts.
Way to go Dodge
SRT-4 and SRT-10 - Best bang for the buck in their catagory's IMO.

 

Sounds like what killed the f-body and what will keep it from coming back, not a lot of profit and not caring about the enthusiasts.

 

The strategy of "It will make us a better profit" falls flat on its face if the Silverado SS doesn't meet the projected sales figures (which BTW it is nowhere near right now.) I'm hoping Chevy sees the real reason for this...namely overpriced and underpowered in a package the enthusiast never asked for (extended cab).

As someone else said, GM isn't the only company out there trying to make a profit. Ford and Dodge have just weighed things differently here...create the hype and excitement of a real, limited edition all-out performance truck and have that trickle down to the rest of your lineup versus play it safe, and make a slightly bigger profit using ho-hum stuff from the parts bin.