I know it gets some styling from the corvette. But have you noticed it has passed some styling on to the all new Silverado like the chrome letters on the side where it spells out silverado and notice in the silverado the 2nd glove box opens like the concept camaro exterior door handles. If you notice some other styling features post them.

 

Its called brand styling........almost all car companies are doing it these days…..its a good way to get the customer to recognize your products in relation to each other………

 

Colorado/Canyon have had chrome lettering since 2004.

 

Well it's something Chevy has just started with their "turn around" models over the past few years.

Look at al the Gold bowties over the past 3 years showing up on all the models.

I'm sure someone else could answer this observation better than me............

 

The silverado and sierra will also probably go the way of the colorado and canyon and lose their side badging after 2 model years.