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Over 80% of Corollas made since 1986 are still on the road!!

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Old Dec 6, 2005 | 12:19 PM
  #16  
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Re: Over 80% of Corollas made since 1986 are still on the road!!

Originally Posted by Threxx
I've seen GM and Chrysler ads in the past claiming much the same more or less in different words (about the % of a certain vehicle still on the road).

I'm sure they had to have mentioned a source in the fine print... check that out next time.

Maybe they said something like "does not include cars that were wrecked... only cars that were salvaged due to mechanical repairs", or something like that.

Marketing people loooooove to play with stats. And that goes for any brand of car on the road.
Yeah, I agree others have played with stats as well, and the old Ford and Chevy truck ads came to mind. But this is the most blatant playing with stats I've seen yet. And the problem for domestics is that people REALLY believe 80% of all Toyotas made since 1986 are still running around. I don't think 80% of all Toyotas made since 1996 are still on the road!!! Think of how many cars are totaled every day!

And how can you delineate between a car dying of natural causes, versus one that was smashed? You're going to go into EVERY insurance database to do that? I smell fish...

I will check for the "source" next time I see the stupid ad...
Old Dec 6, 2005 | 12:39 PM
  #17  
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Re: Over 80% of Corollas made since 1986 are still on the road!!

Originally Posted by anasazi
their trucks? maybe ... only because its the terrorist vehicle of choice

their cars? nope. when did you see this advert?



I rarely ever see any cars from the 80s on the road anymore regardless of manufacturer, except for some fox bodies and 3rd gens, and most of them are beaten to hell anyway.
Old Dec 6, 2005 | 12:41 PM
  #18  
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Re: Over 80% of Corollas made since 1986 are still on the road!!

Well as far as Toyota being number one, it happens. Every company has their good and bad times. Toyota is lighting a fire underneath GM's ***, they are going to be the underdog and work their asses off, meanwhile Toyota will probably fall into the GM thinking after they are #1 and start cutting costs and the tides will turn.

I look at this competition as a good thing for GM. They really /really/ NEEDED it...
Old Dec 6, 2005 | 12:45 PM
  #19  
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Re: Over 80% of Corollas made since 1986 are still on the road!!

The GM ads or slogans of this nature such as "the longast lasting, most dependable trucks on the road" will have a foot note telling you that that claim is based on a model year range (ex. 1974-2003) that are still currenly registered vs. originally sold. As far as I can remenber.
Old Dec 6, 2005 | 01:15 PM
  #20  
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Re: Over 80% of Corollas made since 1986 are still on the road!!

Originally Posted by Big Als Z
Reminds me of that saying
"90% of Ford trucks are on the road. Only 10% actualy made it home"
That is the first thought I had when I read the subject.
Old Dec 6, 2005 | 01:58 PM
  #21  
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Re: Over 80% of Corollas made since 1986 are still on the road!!

Originally Posted by Jason E
Yeah, I agree others have played with stats as well, and the old Ford and Chevy truck ads came to mind. But this is the most blatant playing with stats I've seen yet. And the problem for domestics is that people REALLY believe 80% of all Toyotas made since 1986 are still running around. I don't think 80% of all Toyotas made since 1996 are still on the road!!! Think of how many cars are totaled every day!

And how can you delineate between a car dying of natural causes, versus one that was smashed? You're going to go into EVERY insurance database to do that? I smell fish...

I will check for the "source" next time I see the stupid ad...
Actually it's really really easy. You just gather up the info on titles still currently registered (which you might assume people would not continue to renew their plates and pay for them on a car that was never going to be driven again) and then also gather the stats on the salvage titles out of service and come up with a number.

Not completely accurate nor completely honest to derive such a blatant statement from, but easy enough, and close enough to not make it false advertising in a legal sense.
Old Dec 6, 2005 | 02:07 PM
  #22  
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Re: Over 80% of Corollas made since 1986 are still on the road!!

Turbo96...do you live in Long Branch!!
Old Dec 6, 2005 | 02:24 PM
  #23  
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Re: Over 80% of Corollas made since 1986 are still on the road!!

Originally Posted by anasazi
their trucks? maybe ... only because its the terrorist vehicle of choice

"It still runs!"

No match for my rockvees though.
Old Dec 6, 2005 | 02:37 PM
  #24  
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Re: Over 80% of Corollas made since 1986 are still on the road!!

Originally Posted by Jason E
But that's the thing...the Koreans have eaten into Corolla sales, and while Camry sales are still strong, think about it...they aren't THAT strong. If it is true, kudos to them. But I have an impossible time believing it...no matter how strong their sales are now.
Remember that Toyota's been gaining market share almost every year for some time now. Granted most of that is because of trucks but the car line is not exactly withering away, even with the Koreans nipping at their heels. For example, Corolla's sales are as follows:

1999 ... 250k
2000 ... 230k
2001 ... 245k
2002 ... 200k
2003 ... 255k
2004 ... 240k
and 2005 is about the same as last year so far. So they're staying pretty consistent.

As to how Toyota calculates this 80% number, I really doubt they're excluding wrecked cars. It's probably as simple as how many cars did they sell, and how many are still licenced (or perhaps just registered) with the DMV.
Old Dec 6, 2005 | 03:10 PM
  #25  
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Re: Over 80% of Corollas made since 1986 are still on the road!!

Wrong....I rarely see any vehicle older than two years and everyone is in too much debt.
Old Dec 6, 2005 | 03:11 PM
  #26  
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Re: Over 80% of Corollas made since 1986 are still on the road!!

So where do all the old cars of any brand that nobody wants go to? Exported to 3rd world countries? Heck... that'd still be "on the road"... they didn't say they were still in the US!
Old Dec 6, 2005 | 03:27 PM
  #27  
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Re: Over 80% of Corollas made since 1986 are still on the road!!

Classic example of misleading auto advertising. In fact, I think this was in my statistics text book as a common way people lie with statistics. I don't have time to check the numbers, but it's entirely possible that 80% of the Corolla's made since 1986 were built in the past 10 years.
Old Dec 6, 2005 | 03:30 PM
  #28  
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Re: Over 80% of Corollas made since 1986 are still on the road!!

It must be that they can't get them started to get them back home.
Old Dec 6, 2005 | 06:47 PM
  #29  
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Re: Over 80% of Corollas made since 1986 are still on the road!!

The same claim I would almost garantee statistically could apply to the chevy cavalier . GM's marketing just chooses not . Well , and GM seems to keep changing names . The only car in their line up now they could build a straight 20 year history with is the Silvarado and the Corvette . All the others have been called different names or are new models .

Last edited by 90 Z28SS; Dec 6, 2005 at 06:49 PM.
Old Dec 6, 2005 | 07:18 PM
  #30  
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Re: Over 80% of Corollas made since 1986 are still on the road!!

Statistics are BS. I'm an analyst, you come up with numbers and the bosses change them, or ask you to look at them in a different (incorrect) way.

I see a lot more fox bodies and 3rd gens than I do corollas or camrys.

All I know is I hit 218,000 on my Camaro today, and my only failure has been my heater core. I replaced a few engine accessories due to noisy bearing over the years, but thats it.



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