This picture is featured in GM's new ad campaign for Buick that features Buicks new tagline of "Look At Me Now"



The ful ad can be seen here:
http://www.thegmsource.com/index.php...articleid=1227

 

Regal needs to be here soon. Lucerne just doesn't fit in with the new Buicks

 

Here's hoping for a successful Buick.

 

Bottom left corner of the image: "Regal concept vehicle shown. Not available for sale."

 

I think it's a Regal "Concept" only from the standpoint that there may be trim details to be finalized for the U.S. market and GM hasn't decided when it's going on sale.

Probably trying to spur some interest and public feedback.

 

It makes me mad Buick should be dead and Pontiac should be alive!

 

30thZ286speed,

Can we get over this by now. Look GM isn't going to bring back Pontiac, PERIOD! I don't want to read about how much you love Pontiac or what not in each thread. I am tired of hearing the whining about Pontiac by now.

Lets move on, ok?

 

And you don't think there's significance in the fact GM put this not announced, nor released in North America "concept" on an ad that will be viewed by millions?

 

why??

oh edit: someone else also was wondering outloud on your comment.

Hey I own a Pontiac and proud of it but the bottom line is that many in the know have said and given reason why..I accept and beleive it and it makes a case why Pontiac is gone..If Pontiac being gone is going to make a stronger Chevy and Buick I say long live pontiac as what it was! Not what it was going to be!

 

I am glad others have commented.

Basically you are saying GM should continue to lose money. I don't think that would be a very good idea.

 

No, he saying GM should have kept Pontiac going, but with the profitable models. Insignia/Regal would have made a great G6/Grand Am, Astra would have made a good Pontiac too. Basically just sell the profitable Opels and Holdens as Pontiacs.

 

bottom line,.....it just doesnt make much sense financially anymore to mass produce 2 almost identical cars with slightly different body parts.

 

It also doesn't make sense for GM to try and have two full line nameplates in addition to the higher spec near-luxury and luxury lines.

 

And it also doesn't make sense for Chinese buyers to buy the "big American car" when Americans don't have them anymore - which would cost GM a fortune in lost revenue and profits and market share in China - they cannot afford to drop any of it.

In the end it was a financial decision made by a company on the verge of collapse. It would have been avoided had GM been smart 15 years ago forward. Was GM? No. We know this. We've known this for a decade. And now the piper had to be paid and the bottom line was drawn.

Get over it. Whats done is done.

 

I'm guessing the Regal will start at around $25K, and I can't imagine a $25K G6 or Grand Am. This was always a segment priced more in the mainstream.