GM has monthly sales record in China
GM has monthly sales record in China
Some good news for once:
SHANGHAI (Reuters) -- General Motors Corp said on Wednesday its China sales in March rose 24.6% from a year earlier to 137,004 vehicles, setting a company record for monthly sales as China's stimulus policies bolstered the market.
GM (GM, Fortune 500), which faces the threat of bankruptcy if it cannot complete a reorganization by a U.S. government-imposed June 1 deadline, also attributed the strong sales growth in China, its second-largest market, to new product offerings.
"Our strong performance in March demonstrates the early success of GM's new product offensive in China," Kevin Wale, president of the GM China Group, said in a statement.
China's overall auto market, the world's largest, has received a strong boost in recent months from government policy support measures.
A senior government planning official said figures from China's big auto groups indicated the country's overall vehicle sales may hit a monthly record in March, the official Shanghai Securities News reported on Wednesday.
China's official March vehicle sales data is due to be released on Thursday.
GM said its SAIC-GM-Wuling joint venture, which posted particularly strong growth in minivan sales, benefited from preferential government policies for vehicles with small-displacement engines.
GM and its joint ventures will launch five new Chevrolet and Buick products in China over the next two years, it added.
SHANGHAI (Reuters) -- General Motors Corp said on Wednesday its China sales in March rose 24.6% from a year earlier to 137,004 vehicles, setting a company record for monthly sales as China's stimulus policies bolstered the market.
GM (GM, Fortune 500), which faces the threat of bankruptcy if it cannot complete a reorganization by a U.S. government-imposed June 1 deadline, also attributed the strong sales growth in China, its second-largest market, to new product offerings.
"Our strong performance in March demonstrates the early success of GM's new product offensive in China," Kevin Wale, president of the GM China Group, said in a statement.
China's overall auto market, the world's largest, has received a strong boost in recent months from government policy support measures.
A senior government planning official said figures from China's big auto groups indicated the country's overall vehicle sales may hit a monthly record in March, the official Shanghai Securities News reported on Wednesday.
China's official March vehicle sales data is due to be released on Thursday.
GM said its SAIC-GM-Wuling joint venture, which posted particularly strong growth in minivan sales, benefited from preferential government policies for vehicles with small-displacement engines.
GM and its joint ventures will launch five new Chevrolet and Buick products in China over the next two years, it added.
More reason why Buick is staying. Why keep a damaged brand name(Pontiac) in a market that is plateauing, when Buick is a smash hit in a market that is just starting up but has potential to be enormous.
As I speculated/proposed in the "Unprofitable Cars" thread:
(snip)… that's what's wrong with Buick in North America. Their primary market buyers are either too old, or dead. They aren't buying new Buicks these days and most of my generation is leaning toward Cadillac, Chrysler, Lexus, Mercedes and BMW when we purchase luxury sedans. Buick simply didn't change with the times. Now they're trying to play catch up with quality products over the last few years, however the damage has been done. Their lackluster sales show this. It may be too late for Buick in North America, however they have become a status symbol in China. GM needs to focus their Buick efforts in Asia and forget about this continent.
(snip)… Pontiac is much bigger in North America, while Buick is big in China. Yet Holden survives in Australia while you can't buy one here, unless its a Pontiac.
GM should keep Pontiac, kill of Buick in North America. Buick can remain strong in China. If GM wants to bring Chinese built Buicks here, simply rebadge them as Chevrolets. Consolidate GM NA into Chevrolet-Pontiac-Cadillac. Go ahead with the performance niche model if you'd like with Pontiac, however sell them alongside Chevys and Cadillacs as a mid-level luxury performance line.
GM should keep Pontiac, kill of Buick in North America. Buick can remain strong in China. If GM wants to bring Chinese built Buicks here, simply rebadge them as Chevrolets. Consolidate GM NA into Chevrolet-Pontiac-Cadillac. Go ahead with the performance niche model if you'd like with Pontiac, however sell them alongside Chevys and Cadillacs as a mid-level luxury performance line.
Anything could work but Pontiac's rental queen, G3, Aztec and blatant disgust for naming a car something with a bit of sense image is why they should go.
Pontiac sells are largely fleet. The G6 is a great rental car.
Buick will actually sell at a premium. It can do fewer sales, with higher margins and make a profit. Buick is already turning around the image with the Enclave, the LaCrosse looks absolutely great. When the Lucerne goes, I think Buick will be great. It will have a slightly smaller Regal. Perhaps a hatchback from Opel. Give it something in 2 doors and sporty, I think it is a complete brand. Pontiac is much more difficult to fix and currently directly competes with Chevy. That is a terrible place to be.
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