The Ultimate Camaro Sales Slogan

We all know how important a good sales slogan is. Simple phrases that stick in people's minds for years to come. Examples include "See the USA in your Chevrolet" to Harley Davidson's "Ride The Great American Freedom Machine" to Toyota's "Oh what a feeling". Feel-good phrases that symbolize the product as a way of life, that give the owner a sense of identity, belonging or accomplishment.

Love them or hate them, catch-phrases and slogans work.

What should the new Camaro's slogan be? Post some up. Not too good at this myself. It's hard.


"Camaro never lets you forget your youth."

"The car that taught you how to win is back."

"Get a first place start in life, get the new Camaro."

"Every winner has owned a Camaro, and every winner will own one again."

"Your car, your generation, your Camaro."

"Race into the new world."

"The Line Has Been Re-made."

"All show. All go."

"Buy a Camaro, because the Mustang s*cks"
















:D

"Buy a Camaro, because the Mustang s*cks"


:D

:lol:

I dunno why, but that really made me laugh

Eat SH*T and Die Ford!!!

I didn't come up with these so I take no credit.

"Any Chevy can be SS. Only Camaro can be Z/28"
"The new Camaro: It'll kick your ass, sleep with your wife, then piss on the french"

The Camaro of yesterday and today!

"forget the gym, Camaro has all the muscle you need"

"Camaro, feed your inner youth!"

"Classic performance in a classic package"

"Forever Young"

"Camaro, Scaring mothers, wives and little old ladies for 4 decades" (That one would never work but it's funny)

"The return of USA-1"

"Camaro, faster than wild horses and will take on any challenger"

"Camaro, a real American Muscle built for real Americans."

Camaro, a real American Muscle car built by real canadians.:lol:
.........What?:shrug:

Alright, here's something original.....

LEGENDS NEVER DIE


:bow:

Alright, here's something original.....

LEGENDS NEVER DIE


:bow:

Yeah that gets my vote

Camaro, It's What You Been Waiting For

I like: The Camaro is Back!
or, "The American Revolution Starts NOW"

Camaro, Because mustangs are for P**sies!!

Camaro > mustangs = OWNED!!

Camaro, Legends are forever.

Camaro, Because Mullets Rock!!

The beast has woken up from hibernation and is hungrier than ever! (insert exhaust growl here)

"CAMARO, It's about damn time."

"Have Faith!!"












running.....ducking......hiding.......;)

Some good ones :D .

http://www.arkansascamaro.com/1967CamaroAd-3.jpg

Another good one (http://www.thirdgen.org/newdesign/brochures/1991Camaro/91z28_ad.jpg), but to big to post.

http://www.vintagetechnology.com/ad_scans/transportation_corvette_camaro_1969.jpg

David

"CAMARO, It's about damn time."
lol!!!!!

Camaro: Not your Mother's Mustang.

A play on the Not your Father's Oldsmobile ads.

Looks who's back from reform school...

"Camaro, revive the revolution"
"Camaro, it has a corvette engine!!"

http://img.photobucket.com/albums/v61/aegis/69GMCA08-1969A-1.jpg

Camaro---Hot to Trot
A picture or commercial would have a Camaro out front of a pack of wannabe competitors (think trotting horse race).

Camaro---Get a little action
A convertible with a hot looking gal next to an ordinary looking male driver. A competitor pulls next to it at a traffic light and throws a puny rev. The Camaro returns a huge growl.

Camaro---
A 20-22 year-old is thumbing through a book while standing next to a new Camaro. Slams the book shut and pitches it in the passenger seat. Quick zoom on the book. It is a dictionary. Pull back to the Camaro then---

Camaro, no words to describe it.

jms

"The new Camaro: It'll kick your ass, sleep with your wife, then piss on the french"

But "Camaro" is FRENCH! :yes:

Camaro: Not your Mother's Mustang.

A play on the Not your Father's Oldsmobile ads.

That gave me an idea. "Not your secretary's pony car" :D .

Rob V: I always liked that ad too :) .

David

"Camaro, faster than wild horses and will take on any challenger"

I like that one pretty good! Sure 'names' the competition...:D

Maybe it needs a slogan that shows that the new Camaro is truly new and improved! :cool:

http://img.photobucket.com/albums/v61/aegis/69GMCA08-1969A-1.jpg



That is pretty dang good.

"Camaro, faster than wild horses and will take on any challenger"

:bow: :bow: :bow:

Camaro. 40 years old. And King of the Hill still. Take a fast ride back to the future at your local Chevrolet Dealership!:cool:

I didn't come up with these so I take no credit.

"The new Camaro: It'll kick your ass, sleep with your wife, then piss on the french"


I wrote that one, and it originally had the wink with it since the word Camaro is from some archaic french to english translation.

:D

heres one that may be focused toward female drivers but.....

some guys standing on a curve waiting for something or rather.
The camaro rolls up and is about to park and gives a last laud rev as the engine is turned off.
The guys on the curve start talking "wow i like to see the guy who drives that car. (or something around those lines)

Then of course a hot lady gets out of the car and walks past them

"The new Camaro a driver's best friend, the competition's worst nightmare"
"Tired of the same old scenery jump in a new Camaro and put it behind you"
The above line would show a sea of magnums,chargers, Mustang's and imports and then pan out to see a new RED Camaro with a young man/woman looking in the rearview mirror as the camaro speed's away from the other cars and leaves them in a blur.
"The new Camaro for driver's that command more muscle"
" intimidating stance, precision engineering and performance beyond the
competition's highest mark introducing the new Camaro"
" Think fast, or else you may never get a hold on a legend to be recon'd
with"-The new Camaro
" The new Camaro is back and has some unfinished business with the
competition"
The following could be like a mini series commerical-
"Burnt rubber never smelled so great" - The new Camaro
two solid black burnout marks still smoking, then a quick shot of the rear of the new Camaro
" Intimidation is only the begining"- The new Camaro
A quick shot of the front of a new Black Camaro with only the running light's on a dimly lit street corner
" The sound of intimidation"- The new Camaro
A quick 3/4 front then a shot w/ a zoom to the rear highlighting the dual exhaust and then a deep growl from the new Camaro.

wow, CLEAN is on fire today...personally, I like "Legends never die"..but "have faith" gets my vote ;)

Well you know where they come from right?

"Legends" is what GM came up w/ for the concepts intro video, and I like that just fine for an ad campaign too!

"Have Faith" is a little attempt at humor, inspired by our favorite Martian....who has been awol here for a while:confused: .

But "Camaro" is FRENCH! :yes:

lol thats what makes it so great.

"Camaro, faster than wild horses and will take on any challenger"

i really like that one

$19,950, 265hp V6.....

That should sell enough to cover the cost of a 500hp Z28 option... :p

Well you know where they come from right?

"Legends" is what GM came up w/ for the concepts intro video, and I like that just fine for an ad campaign too!

"Have Faith" is a little attempt at humor, inspired by our favorite Martian....who has been awol here for a while:confused: .

yeah, i know where those came from ;) enjoyed how ya brougt 'em out...especially "have faith"...that got me rolling...as most of us have definately kept the faith over the past few years...and now glad we did...and yes, Scott has been conspiciously absent lately...hmmm.....where is the man from Mars??

I think both of these are great:"Your car, your generation, your Camaro."
"Camaro, faster than wild horses and will take on any challenger":D

I say stick with the American Revolution theme:

Camaro, Live the revolution

Camaro, the revolution is won

Camaro, because every revolution needs a hero

cam4r0, cuz it is teh awesome!!111!

I'll take a line from Mr. Debler...

"Like hardcore sex on wheels."

:D :yes: :lol:

LEGENDS NEVER DIE - They just get better.

:bow:

Had to add a little to it. Also, as a throwback to the "Chevy, We'll be there" campaign that they had a while back, you could have the following in a commercial:

Picture the camera panning up a lonely dragstrip from the finish lines, to the staging lanes. It pans over the pit area....still empty. A rumble is heard in the distance, and a Camaro roars into camera view, and pulls into the staging lanes. Camera turns & pans over the car, ending up directly in front of the car, with it's engine revving. Slogan would then read "Chevrolet: We're here....but where are they ?", as the Camaro speeds off down the track.

Just thought of another one. I happened to see the Challenger page, on Dodge's website. They display the "It's on" logo up there very bold. How about this for the Camaro?

Bring it on!!

Brandon

"We have a few words for the competition: You Lose "

http://img.photobucket.com/albums/v61/aegis/69GMCA08-1969A-1.jpg


This one gets my vote..as long as its true..:D

"The Horsepower Wars are on introducing the 200X Camaro SS 400 HP and the attitude to back it up........The war is on......

Return FIRE!"

How about something simple:

"Camaro...by Chevrolet".

It's a play on badging from the 60's. It's simple and lets the car speak for itself. It also puts an emphasis on both brands Camaro and Chevrolet. It could also be applied across the board.

Randy

here's my shot at it :

going with the "American Revolution" theme that GM is currently running..


*tv spot*

Images of the founding fathers of our country, paintings of the boston tea party, sounds of shots being fired from a black powder rifle..

Text stating something like : 231 years ago our founding fathers fought for something that was a revolutionary idea...

Images of the camaro's body flashes up in quick succession, while hearing exhaust revs....flash Text stating : Today, the battle continues on...

End on a jet black camaro against a waving american flag in the background with the text of :

Camaro, because every revolution starts with something Revolutionary.

Be part of the revolution, get yours on July 4, 2007.



Magazine spots could just be a photo of the car with the flag in the background with the text :

Camaro, because every revolution starts with something Revolutionary.


or something like that.. im not too good with this stuff..but its just an idea.

-Steve

"Go buy one...CHICKEN"

Be part of the revolution, get yours on July 4, 2007.


-Steve

Thats when the TF movie comes out..not the Camaro

Thats when the TF movie comes out..not the Camaro
Could be both. We don't know! ;)

Could
Annihilate
Mustangs
And
Ricers
Open handedly

i know its alittle wierd so help me finish it

Thats when the TF movie comes out..not the Camaro


im aware of that.. but you cant blame a guy for wishing now can you?

hell it'd be perfect.. tie in with the movie, tie in with the country's birthday, and tie in with the 40th anniversary model year..

I know iknow...

let me live my dream though!

-steve

here's my shot at it :

going with the "American Revolution" theme that GM is currently running..


*tv spot*

Images of the founding fathers of our country, paintings of the boston tea party, sounds of shots being fired from a black powder rifle..

Text stating something like : 231 years ago our founding fathers fought for something that was a revolutionary idea...

Images of the camaro's body flashes up in quick succession, while hearing exhaust revs....flash Text stating : Today, the battle continues on...

End on a jet black camaro against a waving american flag in the background with the text of :

Camaro, because every revolution starts with something Revolutionary.

Be part of the revolution, get yours on July 4, 2007.



Magazine spots could just be a photo of the car with the flag in the background with the text :

Camaro, because every revolution starts with something Revolutionary.


or something like that.. im not too good with this stuff..but its just an idea.

-Steve


Okay, i think we should take your commercial idea, and stick my slogan "Camaro, because every revolution needs a hero" in there. GM would make many millions :bow:

or maybe even "Camaro, because revolutions make legends"

I really like the camaro against an American flag idea, and i REALLY like the opening day of the car to be July 4th. Would be a great marketing strategy to nab some impulse buyers who go to see the movie.

Who knows, maybe they will officially announce the Camaro approval during this July 4th week. This would help keep the idea fresh because they can play off of an emotion that doesn't dry up over time; patriotism.

Camaro: you better run little pony
Camaro: Return of Domination
Camaro: American Legend,American Muscle, American Pride... Chevrolet An American Revolution (too bad it won't work it it's made in Australia)
Camaro: Race Track legacy in your driveway

Camaro: Legends never die, they're just reborn

"....okay change your pants..."

Camaro....engineered by Nissan. :death:

:o

I say they should play into the market for many of its buyers. On ABC, NBC, ect... they could play up the safety and economical reasons to purchase the camaro and advertise the v6. I believe that the cool commercials should be brought to channels such as spike, or mens, OLN, ect.. as selective marketing.

Something to the tune of:

Carol Shelby's quote: Bring it on?

Then have the Camaro (jet black) rev up the motor a little.

Cut to black screen stating specifications for the car i.e. 0-60, top speed, price, ect..

Then end the commercial with the Camaro doing a huge burnout and state:

"You got served"

"Camaro, faster than wild horses and will take on any challenger"

This one I like.

I didn't come up with these so I take no credit.

"The new Camaro: It'll kick your ass, sleep with your wife, then piss on the french"
Too bad the French might own part of GM soon.

Too bad the French might own part of GM soon.
The board would have to be completely insane to let this happen.

Some good ones in here.

"Every revolution needs a hero" <<<---- That's good.

""Camaro, faster than wild horses and will take on any challenger" <---- Can work with this one too.

Nice.

"You know what sound strikes fear into the heart of lesser automobiles everywhere?" *engine revs*

Fade to black, flash image of a black Camaro with a sound effect like it just tore by, then display "Your all new 200x Camaro"

...because 300hp is sooo 1996....

"Every revolution needs a hero"


I'm liking that, except pluralize it with the Corvette SS (blue devil whatever) and the Camaro

I think the "Legends Never Die" thing they put in the video at the unveiling was dead on the money.

Hell, just package up that unveiling video into a commercial, and you got me.. that was freakin AWESOME.

Could
Annihilate
Mustangs
And
Ricers
Open handedly

i know its alittle wierd so help me finish it

I think (C)--can (O)--outright or obviously

The camaro can **** all night and still have steam to take you home at dawn.

Camaro, the tides of war have changed.

The Camaro, forever

The Camaro, wave your own flag

The Camaro, revenge is sweet

Introducing the new Camaro, whats your flag?

Camaro, Don't Tread on Me

heres one that may be focused toward female drivers but.....

some guys standing on a curve waiting for something or rather.
The camaro rolls up and is about to park and gives a last laud rev as the engine is turned off.
The guys on the curve start talking "wow i like to see the guy who drives that car. (or something around those lines)

Then of course a hot lady gets out of the car and walks past them

Some import is already running a similar ad.

Camaro, redefines the word BADASS!

If recent news reports are right something to the line of: Camaro....owned by the French and made in Canada. That just is so wrong on so many levels. Hopefully the French will not be allowed to buy.

"Camaro, buy it or I'll f*cking kill you!"

:think:

Or how about no slogan at all, just a real life amature video of a brand new Z28 doing a standing burn out with a crowd gaping at it. With white smoke and everything

Ya know, kind of like the tundra commercial with the truck getting hit by a meteor? Cept this would be actually real life, instead of simulated real life.

I say they should play into the market for many of its buyers. On ABC, NBC, ect... they could play up the safety and economical reasons to purchase the camaro and advertise the v6. I believe that the cool commercials should be brought to channels such as spike, or mens, OLN, ect.. as selective marketing.

Something to the tune of:

Carol Shelby's quote: Bring it on?

Then have the Camaro (jet black) rev up the motor a little.

Cut to black screen stating specifications for the car i.e. 0-60, top speed, price, ect..

Then end the commercial with the Camaro doing a huge burnout and state:

"You got served"
GM doesn't have the nutz.

Shift..Camaro

Shift..Camaro
Haha, Nissan joke. Hahaha. :p

Camaro... The Bar has been raised.

For some reason that keeps staying in my mind. If someone already used it let me know

How about a pic of mom with a Camaro painted in the stars and stripes:

"Mom's Revolution"

Camaro - Introducing the Newest and Easiest Way to PWN Ricers

Introducing the new E85 compatible Camaro, it happily eats corn or rice....

Camaro by Chevrolet, because winning comes standard

Camaro, we win!!!

362 horsepower..... 0-60mph in 5 seconds flat.........30mpg????? Camaro Z28

I think the best and most realistic one mentioned so far is:

Camaro, Because Every Revolution needs a Hero.

Or as was also mentioned, pluralize it and make it about the vette as well. Every Revolution needs Heroes. Show them both.

I like....
E85 camaro happily eats corn or rice
Camaro.. about damn time
Camaro... no more hump on the passenger floor!

"Every Revolution needs a hero" has my vote, right after the "It'll kick your ass, sleep with your wife and piss on the french" but at the same time, how about reviving "The Muscle Car Lives!" Anyone remember that from the Trans Am ad where they had one stopped at a light behind some import and it devoured it? Hope this works, Click Here (http://www.rollingviolation.com/video/funstuff/hungry.avi)

Someone else also posted this a while back (Sorry again, lost the name of whoever made it) as a new version of the "You lose" advertisement.
http://img.photobucket.com/albums/v61/aegis/69GMCA08-1969A.jpghttp://img.photobucket.com/albums/v61/aegis/69GMCA08-2006A.jpg

A couple of words from the competition: What the F***!!!??

Camaro, yeah, you lose

Camaro, live it

Camaro, the epitome of defiance

Camaro, the epitome of revolution

A couple of words for the competition: We win

http://img.photobucket.com/albums/v61/aegis/69GMCA08-2006A.jpg
That's pretty good, but the text (not the words, but the text itself) is awful. Some tweaking there and it'd be great.

Again, I didn't make those, so I take no credit :p But they do work, eh?

I didn't come up with these so I take no credit.

"Any Chevy can be SS. Only Camaro can be Z/28"
"The new Camaro: It'll kick your ass, sleep with your wife, then piss on the french"

:D :D :D :D

Okay, here's a visual of 2 ideas. Pardon my weak MS Paint skills :p

http://img.photobucket.com/albums/v61/aegis/pissfrench2.jpg

http://img.photobucket.com/albums/v61/aegis/revheroedit.jpg

Rob V for president!

I should get that "hero" slogan copyrighted.......

I should get that "hero" slogan copyrighted.......
Copyrights are automatically attributed to authors, with no action required.

You need to get it registered as a trademark.

Copyrights are automatically attributed to authors, with no action required.

You need to get it registered as a trademark.


Good call, but i imagine that trademarks cost a good bit don't they?

It really wouldn't hurt my feelings if chevy decided to use that slogan, just give me a plaque or certificate or something so people will beleive me.:cool:

Oh yea and a little discount on a V8 5th gen would be nice too.;) ;) ;)

Good call, but i imagine that trademarks cost a good bit don't they?
The trademark itself is not expensive (I think it might even be free). You just have to pay a lawyer to do the legwork. So if you are good friends with a lawyer, you might be able to pull something off on the cheap...

The trademark itself is not expensive (I think it might even be free). You just have to pay a lawyer to do the legwork. So if you are good friends with a lawyer, you might be able to pull something off on the cheap...

Actually my neighbor is an attorney.....

The only problem I foresee is that i would be trademarking a slogan that already included the trademarked name "Camaro".

True, Talk to him though, He may even do it for free.

Actually my neighbor is an attorney.....

The only problem I foresee is that i would be trademarking a slogan that already included the trademarked name "Camaro".
"Because every revolution needs a hero" does not contain the word "Camaro". Trademark away. :yes:

Camaro:
We got a nose job

Rob V for president!

Canadian, sorry, can't be president, but thanks. I think this thread and the collective ideas shared here gives us a bit of an idea in regards to ads we could potentially see, especially since we know Scott (and probably other GM insiders) have read the possibilities here.

As for slogans, unfortunately things have to be PC for the masses. As much as some of us chant it, GM can't go outright and scream "Mustang SUCKS!" and they cannot slander their competitors. Slander and libel are against the law and it's poor sportsmanship. "Faster than wild horses and will take on any challenger" is borderline but it doesn't call them down in any way so it could work.

As well, we need to keep the uninformed interested. Things like "pwned" may be applicable to the internet savy, however for the computer illiterate 30 something couple looking to retain their youth and still have room for kids, the presentation needs to pertain to them as well.

I know many of us would love to see slogans we've come up with being chanted by the masses and I'll be the first to applaud the creativity we all have, however we need to keep these things in mind.

But anyhow... Let's hear some more!

As well, we need to keep the uninformed interested. Things like "pwned" may be applicable to the internet savy, however for the computer illiterate 30 something couple looking to retain their youth and still have room for kids, the presentation needs to pertain to them as well.

What DOES 'pwned' mean anyway!?!?!? Other than apparently meaning 'owned' I don't get why it has a 'p' instead of an 'o'.

What DOES 'pwned' mean anyway!?!?!? Other than apparently meaning 'owned' I don't get why it has a 'p' instead of an 'o'.


http://en.wikipedia.org/wiki/Pwn

http://en.wikipedia.org/wiki/Pwn

Thanks for the explanation...

Tad bit silly, but at least I get it now. lol

Wikipedia didn't mention this, but i think it also was coined when people repeatedly mistyped "owned" by accidentally hitting the "P" key which is right next to the "O" key.

Ya know, kind of like "teh" or "pron"

Did wikipedia make mention of the video game script error that got it all started? I dont remember which game, but when you defeated the bad guy "Owned" was supposed to show on the screen but instead it was misspelled as "pwned"

Did wikipedia make mention of the video game script error that got it all started? I dont remember which game, but when you defeated the bad guy "Owned" was supposed to show on the screen but instead it was misspelled as "pwned"

Lol, really? I'm an avid gamer but have never heard that before. Its entirely possible though with some of the crap thats hitting shelves nowadays.

I always heard that it really cought on in Doom 2 deathmatch for some reason, and that it was short for 'pistol owned', since that was the lousiest weapon in the game.

This one gets my vote..as long as its true..:D


Yeah, but it should be:

Three words:

You lose Again.

Rob V for president!

I should get that "hero" slogan copyrighted.......

It's a winner man. Sell it to GM for the first SS Camaro off the line. :D

To a certain demographic, this slogan will have deeper implications, but for the rest, it can be taken at face value and be just as potent:

"Born again...hard."

"Sinful...but we're sure God will forgive you."
Use this in a commercial with a catholic preist leaving (burning rubber actually) church after sunday mass

too much?

"Camaro...compensating for life's shortcomings...Mustang, Challenger...well you get the idea!"

"Camaro...there's muscle, and then there's muscle!"
Use this in a commercial where an average guy walks to his camaro, parked in front of a bodybuilder club...there is one of those strroid freaks doing a bicep curl in the window and looking at the camaro longingly as the guy drives off.

"Camaro...there's muscle, and then there's muscle!"
Use this in a commercial where an average guy walks to his camaro, parked in front of a bodybuilder club...there is one of those strroid freaks doing a bicep curl in the window and looking at the camaro longingly as the guy drives off.

"Camaro: the poor man's corvette."

"The evolution of the revolution."

"Looking back while moving forward."

"Osama wouldn't drive it!"

"She took the house, she took the kids...give yourself something to live for dammit!"

"Camaro: Even a porn star will do you."
okay i know this is bad, but I've had a few so laugh and move on.

"No explanations required."

"Camaro: For those who want to kick AND chase tail at the same time."

"Anticipation of emancipation."

ok thanks folks...site admins please feel free to ban me now...g'night.:bow:

"Camaro, faster than wild horses and will take on any challenger"

hope its backed up though! would become terrible advertisment rly fast if it was slower....

"Buy a Camaro, because the Mustang s*cks"

Honestly, I think GM should use this. Marketing classes always say never to mention the competition's name... but let me tell ya, it's time that GM really showed some balls and machismo in the advertising field.

That may be true but I must reiterate that statements such as that could land GM in trouble. Ford would slap a libel suit on them faster than a Pinto breaks down.

Haven't posted in a while, but I can't pass this up....

for a commercial, totally black screen, flash of high beams only showing the front of the car, AC/DCs Back in Black playing in the background. Last shot showing a bowtie and says "coming soon to a track near you" below it.

I miss the bowtie.

"Ford would slap a libel suit on them faster than a Pinto breaks down"
Wow, quote of the year!

back in black = already used to death by motorola on the black razor (it worked cause i bought it)

V8 camaro being slow?= NOT going to happen, even if it weighs 4K

"Evolution of the Revolution"= Pure genious

"Evolution of the Revolution"= Pure genious

why thank you friend!:bow:

any more? come on...:p

Ok here is my attempt at advertising. I have read them all over a cup of coffee and they are all great ideas. This would be a tv commercial, goes something like this.

You see a quiet street in a residential, surburban neighbourhood on a beautiful Sunday morning with birds chirping. You see Mustangs, Challengers and imports in their driveways then text across the screen:

FRESH FROM HIBERNATION!

Then off in the distance you would hear a garage door opening, the camera pans over to that house. Then another text across the screen, a line taken from Pearl Harbor:

THE COMPETITON HAS AWAKEN THE GIANT!

You hear the Camaro fire up, in the blackened out garage all you see is the headlights, then you see the dust and dirt that was kicked up from the exhuast swirling out in front of the headlights, the driver revs it a little, slowly makes its way out of the driveway then lets it rip down the street leaving behind double S's, birds flying out of their trees and neighbours running out their front doors in their PJ's to see nothing but taillights, an all too familiar sight. Then another text as the screen fades to black:

CHEVROLET CAMARO - SHOCK AND AWE!

professional driver, do not attempt, closed road course.

No offense guys...but most of these ads are the most corny things I've ever heard, and I'd wager 80% or more of the viewing public would have no idea what you're talking about.

Keep it simple, in lines with what was in the first post.

"Camaro, bash your head into the wall, stomp your teeth out, have sex on the hood, and flip off mustang drivers" doesn't roll off the tongue or stick in your mind as well as successful advertising slogans.

Perhaps I'm missing the scope of this thread. Some of your slogans would be pretty cool to see in a car magazine ad, but for a national ad on TV or something, it's gotta be simple and catchy.

"The Camaro is back; and better than ever."

A play on GM's "Then and Now" campaign...

Then: 30 mpg + low emissions = 100 horsepower
Now: 30 mpg + low emissions = 400 horsepower
The all new Camaro, with great power comes great responsibility.

(all right, I stole the last part from Spiderman)
Something like this would help dispel the myth that the Camaro still gets 5 mpg and is a smog machine.

EAT BOWTIE

If not, i like the Evolution or Revolution

any more? come on guys, let's get something GM will use!

"Once upon a time, a crowbar made scrap metal of a mustang. The fifth generation Camaro."

"There's bad-ass, then there's American bad-ass".

the best catch phrase GM could use to sell the car.....


CAMARO .... nuff said

"Camaro: We gave up on it, you didn't, so we figured what the hell...we'd give it one more shot for sh!ts and giggles..."

:D

In reality? "Camaro: The Heart and Soul of the American Revolution" I like that one :D

I still wish the Heartbeat of America tagline would come back...how many Cavalier Z24s, IROCs, and Chevy pickups from the late '80s and early '90s STILL have Heartbeat of America logos in the back windows...

^^^ I like that slogan too. A pic of my engine compartment.

http://memimage.cardomain.net/member_images/4/web/2116000-2116999/2116057_179_full.jpg

CAMARO: Score one for the home team

Or CAMARO: American for muscle

like Fosters: Austrailian for beer

well since it will be made in Canada...i am not sure that last one will work ;)
no offence pal...

Canada is part of America. :)

Or CAMARO: American for muscle

like Fosters: Austrailian for beer
I really like that one, it just has that ring to it. CAMARO: American for Muscle! :thumb:

Canada is part of America. :):confused:

Wow, typical American...you ever heard of an atlas?
FYI: If the world were a jail America would be Canada's bitch, we're bigger and we're on top!

:D :D :D :D :D :D :D :D

:confused:

Wow, typical American...you ever heard of an atlas?
You're pretty atypical for a Canadian -- most of the Canadians I've met are smart.

America: consisting of North America, Central America, and South America.
North America: consisting of Canada, the United States, and Mexico.
Central America: Belize, Honduras, Costa Rica, and several others
South America: ... you get the point.

I'll say it again: Canada is part of America.

Canada is not part of the United States.

:rolleyes:

"Camaro, faster than wild horses and will take on any challenger"

DAM this kind of says it all;)

You're pretty atypical for a Canadian -- most of the Canadians I've met are smart.

America: consisting of North America, Central America, and South America.
North America: consisting of Canada, the United States, and Mexico.
Central America: Belize, Honduras, Costa Rica, and several others
South America: ... you get the point.

I'll say it again: Canada is part of America.

Canada is not part of the United States.

:rolleyes:

Haven't we had this discussion a number of times in the past.

When the average US citizen say's 'American' they are referring to the US.

Canadians are not American. They're Canadian. Canada is part of the North American continent, but it is not part of 'America' as it is referred to by most people.

Haven't we had this discussion a number of times in the past.

When the average US citizen say's 'American' they are referring to the US.

Canadians are not American. They're Canadian. Canada is part of the North American continent, but it is not part of 'America' as it is referred to by most people.
Indeed, it seems that the average US citizen is an idiot. I lament the state of things in this country every day.

Nonetheless, most of us (citizens of both Canada and the U.S.) speak English, so when we say that Camaro is "American for muscle", it still works. That was the point, after all. :)

"The Line Has Been Re-made."


whats that, a quote from Lord of the Rings? :eek: :D

whats that, a quote from Lord of the Rings? :eek: :D
yup

wow 11 pages and still no ultimate slogan

hows this

http://www.bubblestheartist.com/basement/pix/wheresthebeef.jpg

Here's one I came up with a while back:

"Camaro. Powered by Raw, Unfiltered Badass."

I know it's not feasible but what the heck.


The current Mu$tang commercial shows a kid in a whatever it is at a stop light with the Mu$tang. They go on and on about 300hp, blah, blah and the kid shrinks down and turns off instead of leaving at the light. Start the commercial off the same way with the kid turning off and the Camaro pulling up instead. The Mu$tang owner gives that smug look to the Camaro driver. The light turns green and you hear tires squealing and engines revving. You don't see anything else.

Show a time lapse with the smug driver sitting at the same light, the Camaro pulls up and the Mu$tang driver then shrinks in his seat and turns off.

Seriously, I like "The Evolution of the Revolution"

While playing some catchy music.
Show the First Gen Camaros, in the showroom, driving, Drag racing, Trans Am racing. Sprinkle in 2nd, 3rd, and 4th generation Camaros while flashing pics of the new Camaro stationary, driving, on the track.

Finally end with the Camaro thundering past the camera. Just post the phrase have the announcer say "The Evolution of the Revolution". Fade in the Chevy symbol and the Camaro name.

"Camaro, Now you can pick up chicks for sex" :bow:

The Revolution theme will probably be over by the time the camaro comes back. The will probably use a whole new advertising scheme with the release of the camaro, so something original is in order, unless they go retro with that too.

"The champ of the street is back."

"Camaro, nap time is over."

"Camaro, it missed you too." :advertising for the ladies:

"Camaro, one up on Goodyear."

"Camaro, even Corvette watches its back."

"Camaro, yeah, its still underrated."

"How long are your burnouts?"

:black screen: "It has been caged up," :sound of moderate rev (of course with badass exhaust): "but it has escaped..." :show bowtie:

"Camaro, the definition of muscle car."

"Camaro, its loose."

Here's a series:

First Commercial:
Have a Camaro driver doing a burnout for a solid minute. They focus on the tire smoke drifting into the darkness, maybe a little lightning flickering in the sky. "The all new Chevy Camaro, a storm is brewing."

Second Commercial:
Have the driver of a Camaro say to the screen, "They say lightning never strikes the same place twice." Have him turn towards a Camaro underneath a huge dark storm. Lightning strikes the car. He runs over and gets in and tries to turn it over as lightning strikes the car again. The car is immediately seen flying over roads, doing burnouts, powerslides, etc... Fade to "The all new Chevrolet Camaro." Quick, 30 second commercial.

how bout this...



"you wanted the best you got the best..the hottest muscle car in the world..CAMARO"

he he

"or if its to loud, your to old..Camaro.."

"Buy a Camaro, because the Mustang s*cks"
:D

L M F A O i like this one but they wont do it

how about

"A Legend Reborn"
or
"Can You Handle The Noise?" or /Power

"or if its to loud, your to old..Camaro.."

Even better: "If it's too loud, you're too old."

Camaro. Watch your back... side... front... horizon.


^^^ 15 seconds of brainstorming so bear with me.

not bad for 15 sec. ;)

"When you're really good in a past life, you come back as yourself"

"Heaven just couldn't handle all the noise"

"Two wishes left"

:p

"When you're really good in a past life, you come back as yourself"

"Heaven just couldn't handle all the noise"

"Two wishes left"

:p
I have to admit, GM found some good ones

How about:
Camaro, A Legend for Every Generation

Not sure if this one has been used yet but how about:

Chevrolet Camaro - The Heartbeat has been Revived!!

Not sure if this one has been used yet but how about:

Chevrolet Camaro - The Heartbeat has been Revived!!


Sounds good to use it in a ER type situation. See people working behind a curtain.

Doctor calling out "CLEAR!"

The sound of the defib. machine charging/discharging

monitor goes from flatline to a single heartbeat.



The sound of the new Camaro Starting up. idling, Revving.

" The Heartbeat has been revived. "

Black screen

Again the single heartbeat with nothing more but the word " Camaro "

Sounds good to use it in a ER type situation. See people working behind a curtain.

Doctor calling out "CLEAR!"

The sound of the defib. machine charging/discharging

monitor goes from flatline to a single heartbeat.



The sound of the new Camaro Starting up. idling, Revving.

" The Heartbeat has been revived. "

Black screen

Again the single heartbeat with nothing more but the word " Camaro "


I like this idea.

im not sure about this one but

"Camaro Tamming horses since 1967"

:cz28:

"an american revolution.... revolutionized"
something with egor and "its alive"
"dormant doesnt mean forgotten....the new camaro"

The car that defines American muscle, Chevy camaro.

The Legend returns

I think the new commercials should show snipets of what really made this car so special, custom 1st gens, drag strip action and cruising the streets on hot summer nights with friends and family. great music and engine noise from the past to present. show the best of the best with passion.

"A camaro is sexxxier than a Mustang.



kthx."


would be kindda funny....

"Camaro a Chuck Norris design"

"Cause Ponies are for little girls"

CAMARO FTW

With Mr T. in the background.

"Now YOU can pity the fools!"

"I don't race ponies, I eat them"

"It was once believed that a Camaro actually lost a race to a Mustang, but that is a lie, created by Camaro owner himself to lure more Mustangs to him. People who bought mustangs never were very smart."

"If paper beats rock, rock beats scissors, and scissors beats paper, what beats all 3 at the same time? Answer: Camaro"

They once made a Camaro toilet paper, but it wouldn't take **** from anybody.

Yes, this is 7 months old, but who cares?

"I don't race ponies, I eat them"

"It was once believed that a Camaro actually lost a race to a Mustang, but that is a lie, created by Camaro owner himself to lure more Mustangs to him. People who bought mustangs never were very smart."

"If paper beats rock, rock beats scissors, and scissors beats paper, what beats all 3 at the same time? Answer: Camaro"

They once made a Camaro toilet paper, but it wouldn't take **** from anybody.

Yes, this is 7 months old, but who cares?

:lol: I love all of those. :D

Interesting choice of screen name. :)

The car that defines American muscle, Chevy camaro.

Nice tag line.

I always wanted to see an ad campaign where a little old lady goes to the dealership and takes a Camaro for a test drive. She gets in, acting all nervous and old-ladyish. Then, there's 15 seconds of power slides, burnouts, strip launches, the works- she just beats the living **** out of the car. At the end she climbs out and tells the salesman "No thanks. I think I need something with more luxury" or maybe "I don't think it rides as smooth as my Lexus" or words to that effect. The whole point would be to illustrate the fact that the Camaro's market isn't little old ladies looking for a Camry or some sort of luxury GT crap. This is a raw muscle car here to kick ass and forget your name. Even the V6 buyers would be geeked.

I would also like to see one like this:
Black screen, white letters saying "Sport" for a couple of seconds, then a fast montage of Camaro's racing and drifting and stuff for a few seconds.

Next comes another black screen with the white word "Utility" for a couple of secs, followed by a quick shot with the camera inside the trunk as a guy sets a single six-pack of Sam Adams and a package of bacon down and slams the trunk lid shut.

The last black screen says "Vehicle" in white letters, and then the rest of the commercial is shots of the Camaro cruising around town and long angle my-space crap so the dealers can edit it to put their stuff in.

Here are mine:

Camaro, putting you first, keeps the competition last.

Camaro, any questions?

Camaro, what are you waiting for?

Words to the wise, I'M BACK!

Words to the competition, don't get too comfortable.

Camaro, time is up.

"Bad feels so good."

On the "hero" quote...I like it. BUT- I think the adage goes on to say that "heroes come and go, but legends live forever." I don't think we want to feed Ford a marketing response to the Camaro's debut.
I like GMs "two wishes left" one the most though.

"Evolution of the Revolution"

Sorry all, but I really like this.

:D

I have one its from a t-shirt I found in Reno for Scott Settlemire back in 04.

http://pnwcc.com/gall/gallery/albums/ACSdinner/res_426308395_001.jpg

Kids playing street hockey in residential neighborhood, pan over to garage door opening- loud grumble coming from inside garage. New camaro pulls out into the street, kids shout game off. camaro slowly passes by kids. One kid shouts game on and shoots a slap shot at an unexpecting goalie who is gawking at the camaro (mouth wide open gawking) and he gets hit in with the ball. The kid doesn't respond to getting hit with the ball, just continues to gawk at the camaro. Pan to the back of the camaro driving away while voice says "cheverolet camaro, Game ON."

Kids playing street hockey in residential neighborhood, pan over to garage door opening- loud grumble coming from inside garage. New camaro pulls out into the street, kids shout game off. camaro slowly passes by kids. One kid shouts game on and shoots a slap shot at an unexpecting goalie who is gawking at the camaro (mouth wide open gawking) and he gets hit in with the ball. The kid doesn't respond to getting hit with the ball, just continues to gawk at the camaro. Pan to the back of the camaro driving away while voice says "cheverolet camaro, Game ON."

Nice. That would make a killer commercial.

Nice. That would make a killer commercial.

Especially up here in Canada...:D

Okay- I have another idea for a commercial.

GM could rip off the latest McDonalds ad.

It could start out with a two kids (tweenerish aged) screaming and running through a big, expensively furnished home. The kids are yelling "Dad's going to the store!!! Dad's going to the store!!!"

Then the camera cuts to dad while he picks up his keys off of a table.

A woman (his wife) steps out from a side room and says "Aren't you just going to pick up some milk and eggs?"

Dad looks at her, dangle's the keys (GM logo prominently displayed), and says "Yeah, but I'm taking the new Camaro."

Then the camera cuts to a scene of the new Camaro (silver, of course. have to refer back to the concept) pulling out of a big circular driveway into a typical California suburban street. Maybe there could be just the corner of some sort of luxury sedan or SUV at the edge of the picture to just kind of drive home the point that this rich guy chooses to drive a Chevy.

What do you guys think?

So far, my favorites are:

"Legends never die"
"The Evolution of the Revolution"
"Nap time is over..."


good work to the brains behind those! :D

Just a quick one....

http://img223.imageshack.us/img223/1730/ad1ca9.jpg

Didn't read the whole thread but if I had it my way GM would just use this commercial for the Monaro, insert the Camaro and replace the cars with current competitors (Mustangs, Challengers, etc).

Camaro is back. Game Over.

http://www.youtube.com/watch?v=Ww5gKcfHz9w&NR=1

Or who can forget the Trans Am "Hungry" commercial.

http://www.youtube.com/watch?v=WCtipr5B0Hk

The Muscle Car lives.

The car speaks for itself, but with some edgy advertising, people will be even more interested. Nothing boring or tame fun like the Mazda "Zoom" commercials. Those are cute, but we need some aggression here.

This one would be PERFECT for the new camaro.....

http://www.youtube.com/watch?v=ybB2621WI5w

"Nap time is over..." :D

+1 :thumb: I got goosebumps when I read that one!

"Nap time is over..."




That's a DAMN good one! :thumb:

...Those "Muscle Car Lives" commercials are great :)

...Those "Muscle Car Lives" commercials are great :)

and we all know that those worked so well right?

"It's awake......and it's hungry"

"This is the Bowtie you will want to wear with your casual outfit"

Robert

"This is the Bowtie you will want to wear with your casual outfit"





I like that one!

Camaro.......buy one before we go out of business:cz28:

Well.. I guess you'd have to have the new Ozzy CD (or go download the song... :p ) to know what I'm talking about, but I think "Not Going Away" (song #1) on Black Rain would be a great background song for the new Camaro commercial.

Here's a link to the lyrics, but you really have to hear the song. (http://gurbi.blogspot.com/2007/05/lyrics-not-going-away-by-ozzy-osbourne.html)

Or maybe just the chorus once at the beginning from "I Don't Wanna Stop" with just the instrumental playing in the background for the rest of the commercial while they showed someone driving the hell out of it and maybe saying a few words at the end.

"Camaro, faster than wild horses and will take on any challenger"

Still love that one though... but I'd make a very slight change...

"Camaro, faster than wild horses and willing to take on any challenger."

It would obviously have the production camaro, but I think this would be good for a magazine ad.
http://i6.photobucket.com/albums/y225/ChevyCobb/wallpaper-1.jpg

Not sure who made this but I can not take credit for it, I have just seen it floating around a few places.

I like the idea of "Bad to the Bone" playing as a shiny, black Camaro Z28 slowly rolls past the camera. Then voiced over...

"Your best friend just got out of jail...and he wants to party."

And maybe a burnout as the car tears off. :D

Other ideas...

"Camaro -- For guys who go fast and girls who kick ass."

(Or if GM's not comfortable saying "ass", you could do a "For guys who go fast and girls who kick--well, you get the idea.")

I also like the idea of some shots of a tough camaro starting up and driving around as Rolling Stones' "Sympathy for the Devil" plays.

"People who own Camaros also PwN Mustangs as well"

Camaro: Back by popular demand

Some things are just meant to be

Camaro

by Chevrolet

Horseplay is for amatuers

"People who own Camaros also PwN Mustangs as well"

I, for one, vote against the use of any derivation of the so-called word "pwn", regardless of capitalization, in any GM advertising materials.

I, for one, vote against the use of any derivation of the so-called word "pwn", regardless of capitalization, in any GM advertising materials.

agreed 100%; reading or hearing that word makes my skin crawl. Last time I checked, the camaro's target audience wasn't the preteen MTV gamers.

america sucks in the title..I think we need to get away from that.....its played out....it needs to be about going FAST>!

Slogans...

ca·ma·ro /kah-may-row/ Pronunciation Key/ Definition- /Efficient destroyer of competition. To annihilate competitors with great force. To pubicly humiliate others by force. To smite down with vengeful authority./


Camaro...when a Mustang simply won't do.

Camaro...drive a legend.

Camaro...have you driven over a Ford lately?

Camaro...when you want to win.

You've driven the rest, now drive the best. 2009's best built car in America. The new Chevrolet Camaro.

Are you ready to kick some ASphalt? The new Camaro.

With the Camaro's new 400hp V8 and an available 500 hp V8 there is only one question left to ask.: Are you hungry?

Camaro...We gave the competition a 7 year head start. Now its time to show them our tail lights.

ca·ma·ro /kah-may-row/ Pronunciation Key/ Definition- /Efficient destroyer of competition. To annihilate competitors with great force. To pubicly humiliate others by force. To smite down with vengeful authority./

I don't like this one. Camaro is supposed to mean "friend" or "companion". It's supposed to comply that the car fits with the driver; that the two are one.

Camaro...We gave the competition a 7 year head start. Now its time to show them our tail lights.
Now this one I like. :D

I don't like this one. Camaro is supposed to mean "friend" or "companion". It's supposed to comply that the car fits with the driver; that the two are one.

That and the fact that unless they change the spelling to Camaero the pronunciation key is incorrect... But I won't bring that discussion up again. LOL

That and the fact that unless they change the spelling to Camaero the pronunciation key is incorrect... But I won't bring that discussion up again. LOL

I was going to say that same thing... but I decided not to bring it up. :)

I just read this on reference.com and, while I doubt they'd seriously use it, thought it could be worked into an interesting Slogan.

Automotive press asked Chevrolet product managers "What is a Camaro?", and were told it was "a small, vicious animal that eats Mustangs".

I just read this on reference.com and, while I doubt they'd seriously use it, thought it could be worked into an interesting Slogan.

Automotive press asked Chevrolet product managers "What is a Camaro?", and were told it was "a small, vicious animal that eats Mustangs".

lol... I like that. :) :bow:

I just read this on reference.com and, while I doubt they'd seriously use it, thought it could be worked into an interesting Slogan.

Automotive press asked Chevrolet product managers "What is a Camaro?", and were told it was "a small, vicious animal that eats Mustangs".

And how does that definition follow the "friend" or "companion" profile? :confused:

I don't like the "small animal" part.

Personally I never liked the friend/companion definition. Sounded too 60s. Gives me an image of a loner that has a car for a friend instead of a girlfriend. *cough*Christine*cough* :p

P.S. Canadians pronounce it KAH-MAY-ROW not KUH-MAH-ROW. ;)

P.S. Canadians pronounce it KAH-MAY-ROW not KUH-MAH-ROW. ;)

Americans pronounce it "ka-mare-oh". I suspect that's how you actually say it too, and that you're just having a hard time representing it.

Possibly but I've also heard it pronounced with the southern roll.

I don't like this one. Camaro is supposed to mean "friend" or "companion". It's supposed to comply that the car fits with the driver; that the two are one.


:D

could always go the route of ........

(with sissy French music playing in the background)
In France, the definition of Camaro is "friend" or "companion"

(switch to some rock music)
In the U.S., the definition is Efficient destroyer of competition. To annihilate competitors with great force. To publicly humiliate others by force. To smite down with vengeful authority.

It can be your friend, or your worse enemy. The question is......Are you driving it? Or are you racing against it?

----------the end-------------

bah..nevermind....i petered out while typing this. continue on. nothing to see here.

And how does that definition follow the "friend" or "companion" profile? :confused:


I never said it fit any type of definition. Just that it could make an interesting slogan.

I don't like the "small animal" part.

Personally I never liked the friend/companion definition. Sounded too 60s. Gives me an image of a loner that has a car for a friend instead of a girlfriend. *cough*Christine*cough* :p

P.S. Canadians pronounce it KAH-MAY-ROW not KUH-MAH-ROW. ;)

I used to work with a Canadian. She said 'Kuh-Mah-Row'. ;)

Ok, Ok, discounting regional accents, the correct accentless pronunciation is Kuh-Mah-Row...

I never said it fit any type of definition. Just that it could make an interesting slogan.



I used to work with a Canadian. She said 'Kuh-Mah-Row'. ;)

Ok, Ok, discounting regional accents, the correct accentless pronunciation is Kuh-Mah-Row...

ummm no.
It's Kuh - mare - oh

Americans pronounce it "ka-mare-oh". I suspect that's how you actually say it too, and that you're just having a hard time representing it.

Nope.

Kuh-Mah-Row is 100% how most people I know say it.

Though I have had the 'Ka-mare-oh' thing. At least one of our site owners says it this was I've noticed in the podcasts. I just don't get the 'mare' part. There's no 'e' to get the long a. It shouldn't sound like 'maero', but I've heard some people say it the same way you'd pronounce aerospace. Camaro not Camaero.

The 'ar' should be pronounced the same as it is in these words-

Harry
Marry
Carry

(And if you pronounce them in a way that makes them sound like 'hairy', 'mairy' and 'cairy' you're saying them wrong also. Or just have an awful accent. LOL)

Thankfully, I've heard FBodFather say it in person (at the Philly Auto Show) and he says it correctly. ;)

ummm no.
It's Kuh - mare - oh

LOL Spell it.

Ca-Ma-Ro

Not Ca-Mae-Ro.

could always go the route of ........

(with sissy French music playing in the background)
In France, the definition of Camaro is "friend" or "companion"

(switch to some rock music)
In the U.S., the definition is Efficient destroyer of competition. To annihilate competitors with great force. To publicly humiliate others by force. To smite down with vengeful authority.

It can be your friend, or your worse enemy. The question is......Are you driving it? Or are you racing against it?

----------the end-------------

bah..nevermind....i petered out while typing this. continue on. nothing to see here.


I actually like that idea pretty good. Don't be too hard on yourself cause i think you have something there.

I especially like the "The question is......Are you driving it? Or are you racing against it?"

Off all the new muscle cars, Charger, Challenger, Mustang, GTO, etc etc, the Camaro is definately the "meanest" looking of the bunch. So they should definately take advantage of that in their marketing.

Just one suggestion to GM while were on the subject of marketing...

DEAR GOD don't let college students do the marketing commercials again like you did during the superbowl. I know those kids had talent, but when i saw guys in there underwear rubbing up against that HHR, it made me never want to step foot in one again.

Nope.

Kuh-Mah-Row is 100% how most people I know say it.

Though I have had the 'Ka-mare-oh' thing. At least one of our site owners says it this was I've noticed in the podcasts. I just don't get the 'mare' part. There's no 'e' to get the long a. It shouldn't sound like 'maero', but I've heard some people say it the same way you'd pronounce aerospace. Camaro not Camaero.

The 'ar' should be pronounced the same as it is in these words-

Harry
Marry
Carry

(And if you pronounce them in a way that makes them sound like 'hairy', 'mairy' and 'cairy' you're saying them wrong also. Or just have an awful accent. LOL)

Thankfully, I've heard FBodFather say it in person (at the Philly Auto Show) and he says it correctly. ;)

You must talk funny:D How do you differentiate between harry and hairy? Do you say hare, as in rabbit, different too?

kuh - mare - oh! I think this thread is getting derailed.

You must talk funny:D How do you differentiate between harry and hairy? Do you say hare, as in rabbit, different too?

kuh - mare - oh! I think this thread is getting derailed.

That's easy, Harry and Hairy don't sound alike if you're saying them right.. ;)

Here's another couple words. Harrowing. Harold.

'Hare' is the same way you're saying the 'ar' in Camaro, it's just incorrect in Camaro. Hare and Hair are said the same. The 'e' in Hare gives the 'a' a hard sound. In Camaro there is no E to give it a hard a sound. All simple english. :)

LOL Spell it.

Ca-Ma-Ro

Not Ca-Mae-Ro.

who said anything about ca - mae -ro? that would sound like ca - may - ro...that's just crazy talk!

so are you saying it is suppose to sound like ca - ma (sounding like maw?) - ro ?

crazy talk i say!!!

listen to the pronunciation of it around 17 seconds or so

http://www.youtube.com/watch?v=_q4TEGZkIBA

who said anything about ca - mae -ro? that would sound like ca - may - ro...that's just crazy talk!

so are you saying it is suppose to sound like ca - ma (sounding like maw?) - ro ?

crazy talk i say!!!

LOL No, not as in 'maw'. God I hate text based conversations. LOL I was just using the breakdown to show there's nothing even vaguely like an 'e' to get the 'mare' you're insisting is correct.

All I can do is add more words that (if said correctly) sound like the 'a' portion in Camaro.

GrAduation
CongrAtulations
Apple

The best way to say it is it should sound just like the word 'marrow' (as in bone) as long as you're saying it how it's supposed to be said with the a said the same as in apple.

Unless there is an E 2 letters away from the A it's not pronounced hard (like Mare), it's pronounced soft (like all the words I've listed previously).

I need to find my mic so I can just record some proper english and post it online. LOL

listen to the pronunciation of it around 17 seconds or so

http://www.youtube.com/watch?v=_q4TEGZkIBA

I'm not saying it's not a prevelant mispronunciation. But it doesn't make it correct.

As I said I've heard it MANY times. That does not mean it's the right way to say it. It's an accent thing.

EDIT- Here's a bit directly from the dictionary.

Marrow - Mar-Oh (Pronunciation Guide shows the 'a' being said the same as Apple or Cat)

Aero - Air-Oh

Many people tend to say the aero for 'aro' where it should be 'arrow' (no aero and arrow do NOT sound the same). Popular or not, still not correct.

I, for one, vote against the use of any derivation of the so-called word "pwn", regardless of capitalization, in any GM advertising materials.

Ok..

Miustang: 7 years without any competition and yet still not worth having. Well, here's what you wanted.... 2009 Camaro

I'm not saying it's not a prevelant mispronunciation. But it doesn't make it correct.

As I said I've heard it MANY times. That does not mean it's the right way to say it. It's an accent thing.

EDIT- Here's a bit directly from the dictionary.

Marrow - Mar-Oh (Pronunciation Guide shows the 'a' being said the same as Apple or Cat)

Aero - Air-Oh

Many people tend to say the aero for 'aro' where it should be 'arrow' (no aero and arrow do NOT sound the same). Popular or not, still not correct.

aero and the "arrow" in marrow are pronounced the same. you stay in your foreign country of jersey with all your funny talk. ;) you might as well move to the U.K. and stay out of the U.S. where we know how to speak English properly!!! :D

you say that popular or not, still not correct. how do you figure? correct by who's standard? Are you saying that GM, in all of its advertising, pronounces "Camaro" incorrectly?

this is difficult to debate online. these posts, if spoken face to face, would be a 10 second conversation. :) With me winning in the end ;)

camaro is pronounced come - aero

not come - a (as in "A"pple) - ro

pronounced like
Kuh - http://mw1.merriam-webster.com/cgi-bin/audio.pl?marrow01.wav=marrow

listen to the pronunciation of it around 17 seconds or so

http://www.youtube.com/watch?v=_q4TEGZkIBA

The best way to say it is it should sound just like the word 'marrow' (as in bone)

pronounced like
Kuh - http://mw1.merriam-webster.com/cgi-bin/audio.pl?marrow01.wav=marrow

I agree that it's pronounced like "marrow", as shown in the two clips linked in the quotes above, and I contend that the most accurate plaintext breakdown of that pronunciation is "kuh-mare-oh".

Ellwyn, any vowel can make an A long -- it doesn't have to be an E.

Camara
Camare
Camari
Camaro
Camaru

The first two syllables of each of those would be pronounced the same way.

aero and the "arrow" in marrow are pronounced the same. you stay in your foreign country of jersey with all your funny talk. ;) you might as well move to the U.K. and stay out of the U.S. where we know how to speak English properly!!! :D

Aero and Arrow are not pronounced the same. Look it up in the dictionary.

The A in arrow is pronounced same as the A in Apple A-row.

you say that popular or not, still not correct. how do you figure? correct by who's standard? Are you saying that GM, in all of its advertising, pronounces "Camaro" incorrectly?

By plain English language rules Kuh-Maero is incorrect for a word spelled Camaro. It would have to be spelled Camaero or Camare-o to sound like you (and many others) say it.

this is difficult to debate online. these posts, if spoken face to face, would be a 10 second conversation. :) With me winning in the end ;)

camaro is pronounced come - aero

not come - a (as in "A"pple) - ro

You're 2nd pronunciation is correct. The A is the same as in apple.

Marrow, Camaro, Graduation, Cat, Hat, Fat, Rat, Mat, Apple, Rap, Tap, Arrow, Larry, Harry, Marry

All of the above words use the A in the same way. Look them all up (except the names) in the dictionary.

WHERE THE HECK IS MY MICROPHONE!!!! LOL

I agree that it's pronounced like "marrow", as shown in the two clips linked in the quotes above, and I contend that the most accurate plaintext breakdown of that pronunciation is "kuh-mare-oh".

Ellwyn, any vowel can make an A long -- it doesn't have to be an E.

Camara
Camare
Camari
Camaro
Camaru

The first two syllables of each of those would be pronounced the same way.

Here is what the dictionary has for your words-

Camara \Ca"ma*ra\

None of the other words are even there...

Though I won't argue that Camare (whatever that is) IS pronounced Kuh-Mare obviously. Camari (whatever that is) would be Kuh-Marr-E

In any event the Camara above has the same usage of the 2nd A in the pronunciation guide as all the other words I've been listing. The A is pronounced just as in Apple.

Only an E makes the vowel hard(long). Otherwise the word Camera would be Cam-E-Ruh.

I think someone in the past mixed up the words Camaro and Chimaera to get this abomination Kuh-Maero. LOL

pronounced like
Kuh - http://mw1.merriam-webster.com/cgi-bin/audio.pl?marrow01.wav=marrow

Ya know, I must have missed this.

You all do realize that they are saying this with the A pronounced just like Apple right??

This is exactly how I say it. There's no Aero in what they said.

Mah-Ro is what they said.

I agree that it's pronounced like "marrow", as shown in the two clips linked in the quotes above, and I contend that the most accurate plaintext breakdown of that pronunciation is "kuh-mare-oh".


The two clips (now that I noticed the 2nd one and listened to it) aren't the same.

The video says Aero, the other (correct one, I mean it IS the dictionary) is saying Marrow same as I've been contending it should be, with the A as in apple.

Ok, go here for a correct pronunciation of the words listed below-


Marrow, Camaro, Graduation, Cat, Hat, Fat, Rat, Mat, Apple, Rap, Tap, Arrow, Larry, Harry, Marry

Not an 'aero' in site. LOL Unfortunately geocities will only allow it to be heard a couple times before it says I've surpassed my bandwidth. Any other suggestions on sites that don't limit it so much?

www.geocities.com/ellwynx/PronunciationCorrect.mp3

The two clips (now that I noticed the 2nd one and listened to it) aren't the same.

The video says Aero, the other (correct one, I mean it IS the dictionary) is saying Marrow same as I've been contending it should be, with the A as in apple.

I don't hear the difference between aero and arrow. I do, however, agree that the A in Apple is totally different.

When you find your microphone, record yourself saying aero and arrow so that we can hear the difference.

I don't hear the difference between aero and arrow. I do, however, agree that the A in Apple is totally different.

When you find your microphone, record yourself saying aero and arrow so that we can hear the difference.

Though I doubt I'll have the bandwidth left to play it, here's a link to what you requested.

www.geocities.com/ellwynx/arrowaero.mp3

Just think 'Arrid X-tra Dry' from the deodorant commercials. LOL It's said the same way as arrow. Or does everyone here say Aerid for the deodorant? ;)

Start a commercial like all those *** and german ones- winswept winding road with some indistinct sports sedan rolling along and soft classical track in the background.

Then, while the camera is starting to zoom in and the car is rolling through a sweeping bend, have a Camaro come blasting by. Windows down, radio up, american rock thumping, SBC up on the cam.

The camera angle cuts to follow the Camaro. All you see is tailpipes and tailights, and all you hear is engine and guitars.

The screen fades to black, but the theme song and the engine wail are still audible.

The screen says "Camaro. It's how you say "sports coupe" in America." (Or something else suitably ameri-centric and foreign deprecating)

Nice quick hitter with a simple message. You could make it a 10 or 12 second spot and spam local stations with it. If it was 10 or 12 seconds it allows enough time in the break to let local dealers get their message in too, thereby spreading the cost.

Start a commercial like all those *** and german ones- winswept winding road with some indistinct sports sedan rolling along and soft classical track in the background.

Then, while the camera is starting to zoom in and the car is rolling through a sweeping bend, have a Camaro come blasting by. Windows down, radio up, american rock thumping, SBC up on the cam.

The camera angle cuts to follow the Camaro. All you see is tailpipes and tailights, and all you hear is engine and guitars.

The screen fades to black, but the theme song and the engine wail are still audible.

The screen says "Camaro. It's how you say "sports coupe" in America." (Or something else suitably ameri-centric and foreign deprecating)

Nice quick hitter with a simple message. You could make it a 10 or 12 second spot and spam local stations with it. If it was 10 or 12 seconds it allows enough time in the break to let local dealers get their message in too, thereby spreading the cost.

Hey! don't try to hijack our thread!!!! oh wait.......

Hey! don't try to hijack our thread!!!! oh wait.......

LOL

I think the pronunciation of the word should become a podcast topic.

People should call (586)486-3182 and leave their pronunciation of the word, “Camaro”, stating where they are from, so we understand the differences in dialect.

Well, when Bob Lutz rolled up last year, he was saying it "cuh-marr-oh" whereas everyone around my area pronounces it 'cam-arrow'. I say in their future advertising, GM puts the pronounciation of it to rest definitively and forever.

What else could it be

"What a real muscle car looks like"

What else could it be

"What a real muscle car looks like"

yea but what does the name sound like? that is what really matters now!

Rehosted sound clips from EllwynX, per his request:

Correct pronunciation of Arrow and Aero (http://homepage.mac.com/jakerobb/camaro/arrowaero.mp3)
Correct pronunciation of several words with the same vowel sound as Camaro (http://homepage.mac.com/jakerobb/camaro/PronunciationCorrect.mp3)

Upon listening to these sound bytes, I agree with EllwynX's pronunciations, however I will state that people careful enough (let alone concerned enough) to actually make the distinction are few and far between.

For those who are going to claim he has an accent, I'll just say that he speaks like any midwesterner who cares about accurate pronunciation.