AJ1978TA
09-06-2003, 11:14 AM
http://www.autonews.com/news.cms?newsId=2754
General Motors is putting the pedal to the metal in an effort to get high-performance niche vehicles into its showrooms and to bolster dealership parts department sales of its performance parts and accessories.
In a speech Wednesday to Detroit-based auto writers, Mark Reuss, executive director of GM's Performance Division, said GM plans to:
Build at least one high-performance model for each division, a vehicle that leverages the division's performance heritage, such as Super Sport or SS models for Chevrolet and GTO for Pontiac.
Look a for a suitable rear-wheel drive platform for a next generation Chevrolet Camaro.
Take on Honda and other import-brands with its own array of high-performance four- and six-cylinder engines.
Enable younger drivers to customize their vehicles with factory appearance packages and performance kits to be sold over the counter at GM dealerships. GM will first introduce items for entry level vehicles from Saturn, Chevrolet and Pontiac.
General Motors is putting the pedal to the metal in an effort to get high-performance niche vehicles into its showrooms and to bolster dealership parts department sales of its performance parts and accessories.
In a speech Wednesday to Detroit-based auto writers, Mark Reuss, executive director of GM's Performance Division, said GM plans to:
Build at least one high-performance model for each division, a vehicle that leverages the division's performance heritage, such as Super Sport or SS models for Chevrolet and GTO for Pontiac.
Look a for a suitable rear-wheel drive platform for a next generation Chevrolet Camaro.
Take on Honda and other import-brands with its own array of high-performance four- and six-cylinder engines.
Enable younger drivers to customize their vehicles with factory appearance packages and performance kits to be sold over the counter at GM dealerships. GM will first introduce items for entry level vehicles from Saturn, Chevrolet and Pontiac.